Alfred Culbreth Announces American Premium Water Company (OTC:HIPH) Delivers hydrogen-infused CBD Prototype that Will be participating in several promotional events during Super Bowl Week in Minneapolis
PLAYA VISTA, Calif., Jan. 29, 2018 (GLOBE NEWSWIRE) -- Alfred Culbreth, Founder of American Premium Water Corporation (OTC:HIPH) APWC announces that it has created a prototype of its hydrogen-infused CBD water, with plans to release to market during the first half of 2018.
After over a year of development, Alfred Culbreth, Founder and Ryan Fishoff, CEO of APWC, the producer of LALPINA Hydrogen Water and GENTS luxury accessories, are pleased to announce that the company has created a prototype of its hydrogen-infused CBD water and is on track to bring the product to market on schedule in the first half of 2018.
“I am thrilled to announce that after many months of R&D, HIPH has finally been able to produce a beta version of the LALPINA hydrogen-infused CBD water “LALPINA HYDROGEN CBD”. We have perfected the process, and are really excited to bring it to market before the end of the 1st half of 2018.” – Stated Ryan Fishoff, CEO American Premium Water Corporation.
Mr. Culbreth added, “There is no other CBD hydrogen-infused product on the market and we’re happy to be the first to launch, with 100% market share. In many CBD products, upwards of 90% of the CBD nutrients are lost in the digestive process. LALPINA HYDROGEN CBD utilizes hydrogen as a delivery mechanism which allows the CBD nutrients to immediately penetrate into the cells, bypassing into the bloodstream, which yields a greater absorption rate of CBD, creating a more immediate effect.”
Mr. Fishoff continued, “We are currently developing an omni-channel go-to-market strategy that will piggyback on the launch of our LALPINA Hydrogen-infused beverage, which includes digital marketing, direct to consumer, Amazon, and retail distribution. Bringing LALPINA HYDROGEN CBD to market will continue to distinguish LALPINA as the preeminent hydrogen-infused brand. We have also initiated the process of filing intellectual property applications for LALPINA HYDROGEN CBD."
Mr. Fishoff, appointed CEO of HIPH this past September, had outlined his plan to bring the LALPINA HYDROGEN CBD to market as one of the company’s paramount objectives for 2018. Being able to create a working beta version of the drink earlier than expected has HIPH positioned for success in advance of the Company launching LALPNA HYDROGEN at numerous promotional events during Super Bowl week in Minneapolis, Minnesota, the site of Super Bowl LII.
“We are excited about having a large presence during the festivities of Super Bowl week, including the Maxim Super Bowl party. This will be great exposure for our brands and will officially launch LALPINA HYDROGEN. There is no better place to do this than on the world’s biggest stage. Getting our hydrogen drink going will lay the foundation for our CBD infused beverage, which has tremendous potential. The CBD market potential is expected to generate $3 billion in revenue by 2020. Establishing a foothold is key, and the fact that LALPINA is the only product in the category will help us capture a large share of that market right out the gate,” concluded Mr. Fishoff.
CBD, the natural phycannbinoid extracted from cannabis, has many therapeutic benefits, among many other commercial applications. With 700% projected growth over the next few years, APWC is excited to enter this high growth sector, joining other companies such as Pot Network Holding Inc (OTC:POTN), Elev8 Brands Inc (OTC:VATE), Namaste Technologies (OTC:NXTTF), Hemp Americana (OTC:HMPQ), and Grow Life Inc (OTC:PHOT) who have carved out respective niches in the sector. APWC has made preliminary overtures to a number of companies in the space to explore
For more information on American Premium Water Corporation/HIPH, go to http://www.lalpinahydrogen.com/investor-page.html
The New York-based Gents is a producer of luxury hats and other fine accessories and apparel.. Their line is carried in over 200 retail outlets internationally, including Bloomingdale’s, Nordstrom, and Saks Fifth Avenue).
Visit www.gentsco.com to learn more. https://www.gentsco.com
Safe Harbor Notice Certain statements contained herein are “forward-looking statements” (as defined in the Private Securities Litigation Reform Act of 1995). American Premium Water Corporation cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management. Actual results could differ materially from current projections or implied results. American Premium Water Corporation undertakes no obligation to revise these statements following the date of this news release. Additional details of the Company's business can be found in its public disclosures as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database.
This press release is issued on behalf of the Board of Directors by Alfred Culbreth, CEO and Director.
Disclaimer Regarding Forward Looking Statements
Certain statements in this press release, on American Premium Water Corporation’s (“APWC”) website and other oral and written statements made by APWC from time to time are “forward-looking statements”, as that term is defined in Section 27A of the United States Securities and Exchange Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended, Forward-looking statements include, without limitation, statements regarding beliefs, objectives, intentions, goals, plans, strategies, financial projections, any other statements regarding the future and any statements that are not purely historical. These statements are only predictions and involve known and unknown risks, uncertainties, and other factors that may cause our actual results to differ materially from those expressed or implied by such forward-looking statements. Given these uncertainties, you should not place undue reliance on these forward-looking statements. Forward-looking statements speak only as of the date on which they are made, and APWC expressly disclaims any obligation to update or revise any forward-looking statements to reflect events or circumstances after the date thereof.
All forward-looking statements, whether written or oral and whether made by or on behalf of the APWC, are expressly qualified by these cautionary statements. Forward-looking statements involve risks and uncertainties which could cause actual results or outcomes to differ materially from those expressed in the forward-looking statements. APWC’s expectations, beliefs and projections are expressed in good faith and are believed by the APWC to have a reasonable basis, but there can be no assurance that management's expectations, beliefs or projections will result or be achieved or accomplished. A variety of factors, many of which are beyond APWC’s control affect APWC’s operations, performance, business strategy and results and could cause the actual results, performance or achievements of APWC to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements. For APWC, particular uncertainties arise, amongst others but not limited to and not in any order of importance, from (i) focusing on and allocating more resources on certain target markets (ii) the possibility to raise further equity and debt to fund future growth, (iii) changes in demand for APWC’s products, (iv) performance issues with key suppliers, affiliates, agents, advisors or subcontractors, (v) changes in government changes in laws or regulations to which APWC or its suppliers are subject, including environmental laws and regulations relating to water or water sources and (vi) the inability to complete announced acquisitions, difficulty or unanticipated expenses in connection with integrating acquired businesses and the risk that anticipated synergies and opportunities as a result of acquisitions will not be realized or the risk that acquisitions do not perform as planned, including, for example, the risk that acquired businesses will not achieve revenue projections.
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American Premium Water Corporation
12777 Jefferson Blvd. , Suite 300
Playa Vista, CA 90066-7408
Stock Symbol: HIPH
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Twitter: @americanpremium, @lalpinawater